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             The information below 
              describes the Privacy 
              Policy that we maintain 
              for the Pure Reach 
              software, customers, 
              and subscribers. 
            Security 
              & Privacy 
              We take every measure 
              to protect the security 
              and confidentiality 
              of personal information 
              stored in the Pure 
              Reach database. We 
              store all customer 
              and subscriber data 
              in a secure database. 
              If we request sensitive 
              information, such 
              as credit card information, 
              employer identification 
              number, or other information, 
              we will use encrypted 
              technology to safeguard 
              this data. 
            We do not give out 
              user names or passwords 
              to people that do 
              not have the proper 
              clearance to receive, 
              or request, this information. 
            Opt-in/Opt-out 
              We adhere, and our 
              customers agree to 
              adhere, to an anti-spam 
              policy. Recipients 
              of e-mail generated 
              by the Pure Reach 
              software are marketed 
              to by our customers 
              requesting their permission 
              to send e-mail distributions. 
              See the Pure Reach 
              Anti-Spam 
              policy for what 
              defines Spam and unsolicited 
              e-mail. 
            Subscribers (members) 
              to lists that our 
              customers maintain 
              have the opportunity 
              to opt-out, or unsubscribe, 
              by following the instructions 
              at the bottom of every 
              e-mail distribution. 
              We do not keep archives 
              of members that have 
              removed themselves 
              from e-mail lists. 
            Software 
              Ownership 
              The Pure Reach software 
              is accessible to our 
              customers with a monthly 
              fee. The customers 
              that use Pure Reach 
              do not own the software, 
              nor do they have any 
              right to the source 
              code of the Pure Reach 
              software. Pure Reach 
              acts as an Application 
              Service Provider. 
            List/Member 
              Ownership 
              Ownership of the data 
              in a customer account 
              is the property of 
              that customer. Pure 
              Reach holds no rights 
              to the data that is 
              held in a customer 
              account. If an account 
              is paid up to date 
              and the customer would 
              like the list from 
              their account, we 
              will supply the data 
              in a spreadsheet format 
              for the customer. 
            Pure Reach reserves 
              the right to alter 
              this Privacy Policy 
              at any time, without 
              notice.  
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